Projective Identification

Image: Catharina Steel's mouse written text: 21@7 Cath Unfiltered comes out from black ink spashed onto a white background. The article title: The Fallacy of the Negatrive Reframe and a photo of her sitting on a log in a forest is in the top left corner

The Fallacy of the Negative Reframe

by Catharina Steel
March 21, 2026March 18, 2026

Cath explores psychological sovereignty versus negative reframe in copywriting. Use external attribution and truth-first techniques, with good intentions, for better conversion. This can be applied… Read More »The Fallacy of the Negative Reframe